Technology Terms Explained Simply

An autonomous software system that perceives its environment, makes decisions, and takes actions to achieve goals using large language models and reasoning engines.

Application Programming Interface. A set of rules and protocols for building and interacting with software applications.

AI systems that can autonomously plan, execute, and adapt actions to achieve goals without continuous human direction.

A cost tracking dimension in Odoo used for project costing, department tracking, and management reporting beyond the chart of accounts.

A B2B marketing strategy that targets specific high-value accounts with personalized campaigns rather than broad audience marketing.

The average amount of money spent each time a customer places an order on a website.

A set of HTML attributes that define ways to make web content more accessible to people with disabilities.

Business-to-Business. Commerce transactions between businesses rather than between a business and individual consumers.

A structured list of all raw materials, components, and assemblies required to manufacture a product.

The percentage of visitors who leave a website after viewing only one page without taking any action.

Content Management System. Software for creating, managing, and publishing digital content without technical expertise.

Customer Relationship Management. Software for managing interactions with customers and potential customers.

Conversion Rate Optimization. The process of increasing the percentage of website visitors who take a desired action.

Cascading Style Sheets. A stylesheet language used to describe the presentation of HTML documents.

The maximum amount of text (measured in tokens) that an AI model can consider at once when generating responses.

The total revenue a business can expect from a single customer account throughout the entire business relationship.

The percentage of customers who stop doing business with a company during a given time period.

The process of storing, organizing, and managing information about customers, prospects, and business relationships.

A comprehensive view of a customer that consolidates data from all touchpoints into a single unified profile.

The percentage of people who click on a link, ad, or call-to-action after seeing it.

The amount an advertiser pays each time someone clicks on their ad.

The total cost of acquiring one customer through a specific marketing channel or campaign.

When a shopper adds items to their online shopping cart but leaves the website without completing the purchase.

The series of steps a website visitor takes from initial landing to completing a desired action like making a purchase.

A reusable, self-contained piece of UI that encapsulates structure, style, and behavior.

Packaging an application with its dependencies into a standardized unit (container) that runs consistently across environments.

A distributed network of servers that delivers web content to users from the geographically closest server location.

Continuous Integration and Continuous Deployment: automated practices for building, testing, and deploying code changes.

Dividing JavaScript bundles into smaller chunks that are loaded on demand to improve initial page load performance.

A set of practices combining software development and IT operations to shorten the development lifecycle.

The speed at which deals move through the sales pipeline, measured as revenue generated per unit of time.

A search engine ranking score predicting how likely a website is to rank in search results, scored from 1-100.

A retail fulfillment method where the store does not keep products in stock but transfers orders to a third-party supplier for direct shipment.

A named value representing a design decision (color, spacing, typography) that can be shared across platforms and tools.

Enterprise Resource Planning. Integrated software for managing core business processes including finance, HR, and supply chain.

A numerical representation of data (text, images, etc.) in a high-dimensional vector space that captures semantic meaning.

Running application code on servers distributed globally at the network edge, close to end users.

The process of training a pre-trained AI model on specific data to improve performance for particular tasks or domains.

A tax mapping rule in Odoo that automatically applies the correct taxes based on customer location or tax status.

First Expired, First Out. An inventory picking strategy that prioritizes products with the earliest expiration dates.

A query language for APIs that enables clients to request exactly the data they need.

Safety mechanisms implemented in AI systems to prevent harmful, inappropriate, or off-topic outputs.

An e-commerce architecture that separates the frontend presentation layer from the backend commerce engine.

Shopify's React-based framework for building custom headless storefronts with server-side rendering.

When an AI model generates information that is factually incorrect, nonsensical, or not grounded in the provided context.

The process of attaching JavaScript event handlers to server-rendered HTML, making a static page interactive.

Integration Platform as a Service. Cloud-based tools for connecting different software applications.

The process of using a trained AI model to make predictions or generate outputs on new data.

A business transaction between two legal entities within the same corporate group, managed in a single ERP instance.

The percentage of total available impressions your ads receive compared to the total impressions they were eligible for.

A web architecture using JavaScript, APIs, and Markup for fast, secure, and scalable websites.

A modern web architecture using JavaScript, APIs, and Markup for fast, secure, and scalable websites.

An open-source container orchestration platform for automating deployment, scaling, and management of applications.

Large Language Model. AI models trained on vast text data that can understand and generate human-like text.

The total cost of a product including purchase price, freight, insurance, customs duties, and handling fees.

Monthly Recurring Revenue. The predictable revenue a subscription business earns each month.

Minimum Viable Product. The simplest version of a product that delivers value and validates the core hypothesis.

AI systems capable of processing and generating multiple types of data, such as text, images, audio, and video.

Material Requirements Planning. A system for calculating the materials and components needed to manufacture products.

Marketing Qualified Lead. A lead that marketing has identified as more likely to become a customer based on engagement criteria.

A model representing the customer journey from initial awareness through consideration to final purchase decision.

Connecting your e-commerce store with third-party marketplaces like Amazon, eBay, and Walmart for multi-channel selling.

An architectural style that structures an application as a collection of small, independently deployable services.

A React framework for building full-stack web applications with server-side rendering and static generation.

An open-source ERP platform with modular architecture covering business operations from accounting to e-commerce.

A no-code customization tool in Odoo Enterprise for modifying views, adding fields, and creating automated actions.

Website visitors who arrive through unpaid search engine results rather than paid advertisements.

A multi-channel approach that provides customers with a seamless shopping experience across online, mobile, and physical store channels.

An authorization framework that enables applications to obtain limited access to user accounts on third-party services.

Pay-Per-Click. An advertising model where advertisers pay each time a user clicks on their ad.

Progressive Web App. A web application that uses modern APIs to deliver app-like experiences in a browser.

An Odoo rule that defines how demand for a product is fulfilled: buy, manufacture, or transfer from another location.

Software that centralizes and manages all product data, ensuring consistent and accurate information across all sales channels.

A structured data file containing product information formatted for submission to shopping channels and comparison sites.

A technique that enhances AI language models by retrieving relevant information from external knowledge bases before generating responses, reducing hallucination and improving accuracy.

A JavaScript library for building user interfaces using reusable components and a virtual DOM.

Representational State Transfer API. An architectural style for web services using HTTP methods.

Return on Ad Spend. A metric measuring revenue generated per dollar spent on advertising.

A marketing metric measuring revenue generated for every dollar spent on advertising.

A web design approach that makes web pages render well on all screen sizes and devices.

An API architectural style using HTTP methods and URLs to perform operations on resources.

Software as a Service. Cloud-hosted software delivered to users via subscription over the internet.

Search Engine Optimization. The practice of improving website visibility in organic search engine results.

Server-Side Rendering. Generating HTML on the server for each request, improving SEO and initial load time.

Sales Qualified Lead. A lead that sales has accepted as ready for direct sales engagement based on qualification criteria.

A visual representation of sales prospects organized by their stage in the buying process.

The process of providing sales teams with the information, content, and tools needed to engage buyers effectively.

The page displayed by a search engine in response to a user's search query.

A unique identifier assigned to each distinct product variant for inventory tracking and management.

An e-commerce model where customers pay recurring fees to receive products or access to services on a regular schedule.

A React component that renders exclusively on the server, sending only HTML to the client without any client-side JavaScript.

A rendering strategy that generates HTML pages at build time rather than on each request.

The practice of managing and sharing data that changes over time across components in a frontend application.

A strongly typed programming language that builds on JavaScript, adding type safety and better tooling.

The basic unit of text that language models process, typically representing words, parts of words, or punctuation.

A build optimization that eliminates unused code from JavaScript bundles to reduce file size.

User Interface / User Experience. The visual design and overall experience of interacting with a digital product.

Voice over Internet Protocol. Technology for making phone calls over the internet rather than traditional phone lines.

A database optimized for storing and querying high-dimensional vectors, enabling fast similarity searches for AI applications.

An HTTP callback that sends real-time data from one application to another when a specific event occurs.

An open-source e-commerce plugin for WordPress that turns websites into fully functional online stores.

The use of technology to automate repetitive business tasks and processes with minimal human intervention.

A specific area or machine in a manufacturing facility where production operations are performed.

A communication protocol that provides full-duplex, persistent connections between client and server for real-time data exchange.

A set of metrics defined by Google that measure real-world user experience on web pages.